Raíz Heritage Privacy Policy

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Raíz Heritage Privacy Policy

Last Updated: February 2026
(update date before publishing)

Raíz Heritage (“we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, disclose, and safeguard personal information when you interact with us through our websites, communications, services, and business operations.

Scope of This Policy

This Privacy Policy applies to personal information collected through:

  • Websites operated by Raíz Heritage (collectively, the “Websites”)

  • Our social media pages and interactions

  • Email, SMS, and other communications we send to you

  • Purchases, memberships, and customer support interactions

  • Offline business interactions

Collectively, these are referred to as the “Services.”

Personal Information We Collect

“Personal information” means information that identifies, relates to, describes, or can reasonably be linked to an identifiable individual.

Information You Provide Directly

We may collect the following categories of personal information when you use our Services:

  • Identity & Contact Information
    Name, email address, phone number

  • Shipping Information
    Shipping address and delivery details

  • Payment Information
    Payment method details and billing address
    (Payment processing is handled by third-party providers; we do not store full payment card numbers.)

  • Purchase & Transaction Information
    Order history, subscriptions, memberships, and transaction records

  • Preferences & Communications
    Marketing preferences, survey responses, and information you choose to share with us

Information Collected Automatically

When you interact with our Services, we may automatically collect:

  • Online Activity Information
    Pages viewed, time spent, navigation behavior, interactions with emails or SMS messages

  • Device & Browser Information
    Device type, operating system, browser type, language, screen resolution

  • IP Address & Approximate Location
    Used for security, analytics, and service optimization

Cookies and Similar Technologies

We and our service providers use cookies, pixels, web beacons, and similar technologies (“Cookies”) to:

  • Enable core website functionality

  • Improve performance and security

  • Understand how visitors use our Services

  • Personalize content and communications

  • Measure the effectiveness of marketing campaigns

You can manage cookie preferences through your browser settings. Disabling cookies may affect certain features of the Services.

Analytics

We may use analytics services such as Google Analytics to understand how visitors use our Services.

These services collect information through cookies and similar technologies. You can learn more about Google’s privacy practices at:
https://www.google.com/policies/privacy/

You may opt out of Google Analytics tracking by using the Google Analytics opt-out browser add-on.

Information From Other Sources

We may receive personal information from:

  • Referral or affiliate partners

  • Data enrichment or analytics providers

  • Social media platforms (when you engage with our pages)

If you provide personal information about others, you confirm that you have authority to do so.

How We Use Personal Information

We use personal information for purposes including:

  • Providing Our Services
    Processing orders, shipping products, managing memberships, customer support, and account administration

  • Operations & Business Management
    Troubleshooting, system maintenance, performance monitoring, and quality assurance

  • Marketing & Communications
    Sending emails, SMS, or postal mail about products, updates, and promotions (you may opt out at any time)

  • Personalization
    Tailoring content, offers, and communications based on interests and preferences

  • Product & Service Improvement
    Research, analytics, and development of new offerings

  • Security & Fraud Prevention
    Protecting accounts, transactions, and systems

  • Legal & Compliance
    Meeting legal obligations and enforcing our terms

How We Share Personal Information

We may share personal information with:

  • Service Providers & Contractors
    Payment processors, shipping partners, hosting providers, analytics tools, customer support services

  • Affiliates
    For operational and administrative purposes

  • Professional Advisors
    Legal, accounting, auditing, and financial advisors

  • Government & Regulatory Authorities
    When required by law or legal process

  • Business Transfers
    In connection with mergers, acquisitions, or asset sales

We do not sell personal information as defined by applicable law.

Third-Party Services

Our Services may link to third-party websites or platforms. We are not responsible for the privacy practices of those third parties. Please review their policies independently.

Advertising & Marketing Partners

We may work with advertising partners to deliver relevant ads and measure campaign performance. These partners may use cookies and similar technologies.

You can opt out of interest-based advertising by visiting:

Sensitive Personal Information

We do not intentionally collect sensitive personal information (such as health data, biometric data, or government identifiers) unless required and permitted by law.

Please do not submit sensitive personal information unless specifically requested.

Data Security

We use reasonable administrative, technical, and organizational safeguards to protect personal information. However, no system can be guaranteed 100% secure.

If you believe your interaction with us is no longer secure, please contact us immediately.

Your Choices & Rights

You may:

  • Opt out of marketing emails using the unsubscribe link

  • Opt out of SMS messages by replying STOP

  • Access or update your account information

  • Request access to or deletion of personal information (subject to legal requirements)

We may still send non-marketing administrative communications.

Jurisdiction & International Transfers

Raíz Heritage is based in the United States. Your personal information may be processed in the U.S. or other countries with different data protection laws.

By using our Services, you consent to such transfers.

Use by Minors

Our Services are not intended for individuals under 13 years of age. We do not knowingly collect personal information from children.

Updates to This Policy

We may update this Privacy Policy from time to time. The “Last Updated” date reflects the most recent revision.

Contact Us

If you have questions about this Privacy Policy or our data practices, contact us at:

📧 privacy@raizheritage.com

Additional Information for U.S. Consumers

Residents of certain U.S. states may have additional privacy rights, including the right to:

  • Access personal information

  • Request deletion

  • Correct inaccuracies

  • Opt out of targeted advertising

To exercise these rights, contact us at privacy@raizheritage.com. We may verify your identity before responding.

We honor legally required opt-out preference signals where applicable.

Welcome.

We believe clarity builds trust. This page explains how we operate, what you can expect from us, and how we protect and respect you as part of the Raíz Heritage community.

Take your time. Transparency matters here.

Raíz Heritage Privacy Policy